Speakeasy was commissioned to produce a number of internal communication videos for betting and gaming group Ladbrokes. This included a film to raise awareness of the key features of its new intranet site.
The film had to fit with the company’s new internal communications brand, reflecting the spirit and excitement of the sporting activities with which the company is associated.
So we devised a lively and humorous treatment starring fictional employee ‘Geoff’, who guides us through the main features and benefits of the site while demonstrating his sporting prowess – or lack of…
The actor was filmed in a white studio with the intranet pages superimposed behind him in the edit.
The client was delighted with the finished product:
“The video… has exactly the level of humour and pace balanced with instruction. A really good interpretation of our brief. Please thank all involved, for me…
Group Head of Internal Communications