Do You Know Why We’re Here?
Lloyds Banking Group
Speakeasy was approached to produce a film around the topic of internal fraud. The aim was to raise awareness and understanding of what internal fraud is, its impacts, how to minimise it and how to identify and report suspicious behaviour.
The film needed to appeal to employees working at every level and across all divisions of the bank. The client expressed that the format should be watchable, and different to films that have been seen before.
To achieve this, we produced a gritty drama, featuring realistic and well-researched characters. The four scenarios are set in different parts of the bank, including a branch, a call centre and a strategy department. The scenarios are linked together by a presenter, who is head of Group Fraud Investigations.
The film scored a 99.1% success rate in audience evaluation, and was described by one manager as “by far the best security video I have watched in my 25 years service.”